CX INSIGHTS

Stories, trends, announcements, and thought leadership for customer and workplace experience

Obstacles to Great Digital Customer Experience
While a Subset of CX, Digital Customer Experience is Just as Tricky to Master

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Tags: CX, Digitization, Features, Infographic, Integrated Tech

In a Connected World, Kindness Leads to Business Success

How Being a “Kind Business” Drives Customer Experience and Employee Engagement


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Tags: Blog, Communities, CX, Digitization, Employee Engagement, Integrated Tech

Don’t Spook Your Event Attendees

Happy Halloween! To celebrate, we’ve compiled a list of five best and worst customer experience practices for your event program. We hope that after reading, you choose...


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Tags: Digitization, Events, Infographic, Employee Engagement, Meetings

Five Bone-Chilling Customer Experience Mistakes

On the Eve of Halloween, We Explore Common Missteps That Can Lead to Downfall 


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Tags: Blog, CX, Employee Engagement, Mobility

Feature Spotlight : Podcast Player

New From the CXApp: Take Your Business On-Air With a Podcast


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Tags: Content, Features, Trends, Tutorial

Why Content Impacts Customer Experience At Executive Briefing Centers

Without a Well-Maintained Content Library You Can’t Hope to Compete in Today’s Content-Centric World


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Tags: Blog, Content, Meetings

Smart Workplace Tech Powers the Office of the Future

Engage with your customers, employees, and visitors on a whole new level with location-aware, contextual on-site experiences.


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Tags: Features, Integrated Tech, Mobility, Video, Campus, Location Services

Shifting to Digital Corporate Communities

Mobile Tech and Online Social Communities are Vital to the Future of Corporate Engagement Strategies


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Tags: Blog, Communities, CX, Employee Engagement

Listen Closely: The Growing Popularity of Audio Content

The Growing Popularity of Audio Content


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Tags: Features, Infographic, Integrated Tech, Mobility

So You Want New Event Tech?
October 9, 2018

So You Want New Event Tech?

10 Tips for Evaluating and Incorporating Event Planning Solutions


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Tags: Blog, Digitization, Events, Features, Innovation

Customer Engagement Powered by Social Media and Brand Communities

Strengthen Your CX Program With Online Communities


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Tags: Digitization, Infographic, Innovation, Social, Trends

Exploring a Different Aspect of Your CX Program: The Role of Emotion

How to Connect With Your Audience in a Profound Way


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Tags: Blog, CX, Thought Leadership

The Next Generation of Digital Community

Businesses adapt to renewed focus on personal connections


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Tags: Communities, Digitization, Infographic, Social, Thought Leadership

Digital Natives and Customer Experience
Mobile-First CX is Key to Understanding Digital Natives; The Generations Who Spend Their Daily Lives Engorged On Tech
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Tags: Blog, Content, Digitization, Innovation, Mobility, Thought Leadership

Event Spotlight: Journey to the “Land of Smiles”

Last week, the CXApp traveled across the world for a global affair. Over 2,200 customers, partners, and employees came together for a chance to impact the direction of...


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Tags: Case Study, CX, Events

Feature Spotlight: In-App Posts
September 13, 2018

Feature Spotlight: In-App Posts

Learn Why A Content Stream Is A Must-Have For Your Mobile App!


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Tags: Communities, Content, Social, Tutorial

Playing the CMO: Digitization, Data, and Mobile Apps In the Workplace

Over the last decade, the role of the CMO has evolved considerably. Once a marketing-centric role that entailed stewardship of a brand, this job description has been...


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Tags: Blog, Data, Digitization, Mobility, Workplace

Launch Your New Event App Into Success

You and your team have worked hard to create an amazing app. Now, you just have to unleash it on an unsuspecting world and watch as it becomes a resounding success.


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Tags: Events, Infographic

Don’t Call it a Comeback: The Rise of Audio Content and Podcasts

Experiment With Different Media For Your Branded Content


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Tags: Blog, Content, CX, Integrated Tech, Thought Leadership, Trends

A Sneak Peek Inside the HPE EBC with Esteban Obando

The award-winning HPE Executive Briefing Center in Palo Alto creates a high-touch space for senior HPE executives and IT professionals to connect and collaborate with...


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Tags: Features, Integrated Tech, Meetings, Mobility, Video

Fast Paced Business Needs Mobile Solutions To Engage With Customers

Mobile can inherently accomplish many things that static or desktop channels cannot. It is an essential platform for engagement that no business should ignore,...


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Tags: Blog, CX, Meetings, Mobility

Business Persona: Chief Marketing Officer (by The CXApp)

How Carrie A. Vision Uses the CXApp


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Tags: CX, Features, Mobility, Tutorial

Want to Build Positive Customer Experience? Start with Your Employees

Delivering an optimal customer experience is, without a doubt, one of the most critical aspects of building a successful business. It is what directly influences the...


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Tags: Blog, Communities, CX, Employee Engagement, Mobility

CX Humor: Who Knew?
August 16, 2018

CX Humor: Who Knew?

The Amusing Side of Modern Marketing Challenges. Prepare to Laugh


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Tags: CX, Infographic, Social

Disrupting the Status Quo: Event Tech for the Modern, Mobile Attendee

Corporate events and industry events are not going away… anytime soon. In the US, 1.9 million meetings occurred in 2016, with 251 million meeting participants. When it...


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Tags: Digitization, Events, Features, Infographic, Integrated Tech, Mobility

Metrics or Bust: The Business Insights You’ll Need Most To Improve CX

The Value Of Data For the Customer Experience Journey


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Tags: Blog, CX, Data, Integrated Tech, Mobility, Trends

Community Spotlight: A Mobile Ecosystem for Partner Engagement

Communities are all about creating an ecosystem. The audience can differ, but the goal is the same, to be a source where members can go to engage, connect, and learn. 


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Tags: Case Study, Communities, Features, Integrated Tech, Mobility

Top Five Mobile-Powered CX Touchpoints In Business Right Now

It doesn’t matter what market you serve, customers from all walks of life demand a responsive, seamless digital experience and they want it as soon as possible — like...


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Tags: Blog, CX, Digitization, Mobility, Thought Leadership, Trends

Event Persona: The Attendee Experience (by The CXApp)

What the future of work looks like for event attendees using a mobile app as part of their overall event journey before, during, and after. 


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Tags: CX, Events, Features, Mobility, Tutorial

Embracing User Generated Content for Enhanced Customer Experience

Why User-Generated Content is the Best for High Customer Engagement


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Tags: Blog, Communities, Content, CX, Thought Leadership

Hashtags, Emojis, GIFs..Oh My!

How To Speak the Language of the Internet


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Tags: Infographic, Social, Trends

Five Mobile Features That Help Event Apps Stand Above the Competition

 Event Tech to Sharpen Your Competitive Edge


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Tags: Blog, CX, Events, Features, Integrated Tech, Mobility, Thought Leadership

EBC Spotlight: Where Customers Are a Passion and a Priority

When customers are your passion and priority, you craft all of the sensory experiences to impress and delight them. What you see, how you're treated, what you smell,...


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Tags: Case Study, Meetings

Mobile Notifications: The Driver for Modern Communications

Communication, as a whole, is an incredibly powerful and necessary process for any business operation. It drives relationships internally and externally, and helps boost...


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Tags: Blog, Communities, Events, Features, Meetings, Thought Leadership

Firework Ideas To Ignite Your EBC

First impressions are everything. When a prospective customer comes to your Executive Briefing Center for their firsthand look at your products, solutions, and...


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Tags: Digital Signage, Infographic, Integrated Tech, Meetings

Top 5 Reasons Mobile Apps Power the Re-Emergence of Online Communities

Online, mobile-friendly communities are thriving rapidly in today’s digitized landscape.


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Tags: Blog, Communities, Content, CX, Mobility, Thought Leadership

Event Spotlight: Hola de nuevo, Mexico City

Events are a rush in the largest city and the most populous metropolitan area in the Western Hemisphere


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Tags: Case Study, Events

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