CX INSIGHTS

Stories, trends, announcements, and thought leadership for customer and workplace experience

The Future of Events: Virtual, On-Demand, Live or All of the above?

The event industry was heavily impacted by COVID-19, not unlike many others, with a sudden and somewhat unexpected need to pivot entirely to virtual experiences -...


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Tags: Blog, CX, Events, Mobility, Trends

Welcome to the New Workplace - Where the Employee is the Customer

Today’s organizations spend a lot of time, and invest a lot of resources, into understanding the average customer. That is commendable, and it makes sense from a...


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Tags: Blog, CX, Employee Engagement, Thought Leadership, Trends, Workplace

Hybrid Customer Meetings and Experiences, The Road Ahead

The Association of Briefing Program Managers (ABPM) held their spring conference in April, so we sat down with Darby Mason-Werner, Senior Director of Client and...


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Tags: Blog, CX, Meetings, Trends

The Digital Pivot to Virtual Customer Experience

In a remote business world - all you seem to have is the screens and devices in front of you. Your phone, your laptop, your tablet - and all of the tools and programs...


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Tags: Case Study, CX, Meetings, Video, Customer Insights, sales

User Accessibility In the Connected Workplace

Platforms and services need to be convenient, all-inclusive, and engaging. In today’s hyper-intense market, there is no other way.


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Tags: Blog, CX, Employee Engagement, Campus, Workplace

Customer Meeting & Executive Briefing Trends 2021

How companies create new and unique experiences that customers remember - will make a measurable impact in this new year and new world of business.


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Tags: Blog, CX, Meetings, Mobility, Customer Insights

2020 Customer Experience Challenges and How To Address Them

What happens when you go from being 100% in-person for work, events and meetings to being 100% virtual? The 'experience' factor goes away (or at least struggles to...


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Tags: CX, Infographic, Meetings

Lessons Learned: Planning For Virtual and Hybrid Briefing Programs

The Association of Briefing Program Managers (ABPM) held their fall workshop in October - embracing all things virtual in content, delivery and projects. We sat down...


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Tags: Blog, CX, Meetings, Trends

What to Consider When Building A Virtual Customer Experience Program

Virtual briefing and customer experience managers have it harder than ever. It’s almost impossible, or incredibly rare, to conduct face-to-face interactions in the...


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Tags: Blog, CX, Features, Innovation, Meetings

Takeaways For Virtual Briefing Programs For the Remainder of 2020

The Association of Briefing Program Managers (ABPM) held their spring conference in June - virtually - so we sat down with Darby Mason-Werner, Senior Director of...


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Tags: Blog, CX, Meetings, Trends

10 Ways The CXApp Is Helping Offices Reopen

By now, everyone knows that the return to work — if it hasn’t already happened for your business — will be an unprecedented process. The state of today’s world...


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Tags: Blog, CX, Digitization, Features, Innovation, Integrated Tech, Campus,

Reimagining Human Connection & Customer Experience In A Virtual World

Take a moment and think. What happened to your meetings? Did they change? What happened to your customer experience? Did they change? Did they get put on-hold? 


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Tags: Blog, Content, CX, Meetings, Trends

How Technology Is Making the Workplace A Safer Space

Today’s interactions are about distance and remoteness. Tomorrow’s interactions should be focused on one step closer to togetherness and human interaction, slowly...


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Tags: Blog, CX, Digitization, Features, Employee Engagement, Innovation, Integrated Tech,

Leveraging QBRs Effectively In a Remote World

It’s no secret that everything has changed. But for how long? When everyone returns to work en masse, and the market picks up again, business interactions will be...


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Tags: Blog, CX, Meetings, Thought Leadership, Trends, Customer Insights

Virtual Briefings & Remote Customer Meetings: More Relevant Now

Depending on your industry, of course, several businesses (especially in tech) are still in operation. But employees are not working on-site but remotely from home....


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Tags: Blog, CX, Digitization, Meetings, Thought Leadership, Trends, Workplace

Digital Community Trends That Matter

In the era of experience, how you treat your audience matters. Here are the trends that will help you make the most of it.


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Tags: Blog, Communities, CX, Thought Leadership, Trends

Q&A with Darby-Mason Werner (CXApp Live! Podcast Host)

With the launch of the CXApp Live! podcast we sat down with host Darby Mason-Werner and asked her what it's been like getting the show off the ground.


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Tags: Blog, CX, Meetings, Thought Leadership

Customer Experience Tips for Remote Briefings

We're amidst a very interesting time. Facing the unknown. Unsure of what comes next. 


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Tags: CX, Infographic, Meetings, sales

Staying Competitive In Customer Experience: Studying the Top Blogs

Customer experience is an always-on, ever-evolving and on-demand platform. Many of these concepts have been discussed time and time again, and they still hold today....


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Tags: Blog, CX

The 2020 Customer Experience Trends That Matter

Every business should focus on providing a consistent, cohesive and seamless omni-channel customer experience. The problem is that today’s audiences want something...


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Tags: Blog, CX, Thought Leadership, Trends

The Evolving Roles of the C-Suite Lineup

Roles in the C-Suite no longer are as straightforward as they once were. An evolution is afoot, which has helped to forge a plethora of new opportunities.


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Tags: Blog, CX, Digitization, Thought Leadership, Trends, Workplace

The CXApp Feature Spotlight: Directory

 The Who, What, and Where


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Tags: CX, Features, Campus, Location Services

Smart Campus Personas For the Workplace

Personas That Use and Benefit From a ‘Smart Campus’ Mobile App In The Workplace


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Tags: CX, Data, Digitization, Infographic, Campus

Customer Experience Trends for Meetings and Briefings

How to Use Both Tech and Thoughtfulness to Win at CX


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Tags: CX, Digitization, Infographic, Meetings

Aruba Atmosphere 2019: Event Tech at Its Best

The CXApp Delivers Location-Aware Experiences for Over 3,500 Attendees


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Tags: CX, Events, Mobility, Location Services

Introducing the Cast: Meetings and Executive Briefing Centers

The Personas that Use and Benefit From a ‘Meetings’ Mobile App


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Tags: CX, Infographic, Meetings

Event Spotlight: The CXApp Heads Down to Sunny Mexico

Multiple Localized Versions Of the Same Engaging Event - In One Mobile App!


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Tags: Case Study, CX, Digitization, Innovation, Integrated Tech, Mobility

Five Best Campaigns That Prove B2B Marketing Doesn’t Have to Be Boring

Get Inspired With These Examples of Innovative Brand Communication


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Tags: Blog, Content, CX, Social, Trends

Ten Best Practices for Boosting Employee Engagement

Building Engagement is About Fostering More Productive, Loyal and Happy Employees. These are the Tips that Will Help You Achieve That.


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Tags: CX, Employee Engagement, Thought Leadership, Workplace

Workplace Persona: Visitor, Smart Campus (by The CXApp)

Engage Onsite Visitors With a Smart Campus Mobile Platform


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Tags: CX, Tutorial, Campus

Your Video Introduction to the Smart Campus Solution

@LeonPapkoff and @tvaneven Discuss Trends in the Modern Workplace Solved by a Mobile App Platform


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Tags: CX, Digitization, Innovation, Trends, Campus

Why “Digital Transformation” Should Be In Your Vocabulary

Defining the Term at the Forefront of Enterprise Technology and Customer Experience


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Tags: CX, Digitization, Innovation, Thought Leadership, Trends, Campus

How to Best Serve Your Customers

Are you planning for and executing in the ways that will match your customers' needs and customer journey? "Change your program, change your world"... a combination...


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Tags: Blog, CX, Meetings

The CXApp Feature Spotlight: Meeting Capabilities

A Mobile, Experiential Approach to Meetings


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Tags: CX, Digitization, Innovation, Integrated Tech, Meetings, Mobility, Campus,

Top 5 Challenges in the EBC and How to Overcome Them

Adopting a Cross-Functional Business Strategy to Power Your Executive Briefings


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Tags: Blog, CX, Data, Digitization, Meetings

What Does the New Customer Experience Landscape Look Like?

Key Technologies Influencing CX Today


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Tags: CX, Infographic, Innovation, Thought Leadership

Feature Spotlight: Live Maps

 The Next Step in Digital Transformation


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Tags: CX, Digitization, Innovation, Integrated Tech, Location Services

The 5 W’s of Smart Venues

The New Corporate Workplace Experience: All You Need to Know


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Tags: CX, Digitization, Infographic, Employee Engagement, Mobility, Campus, Location Services

A CX Journey Through Time

Customer Experience - The Great Generational Transformation


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Tags: Blog, CX, Digitization, Trends

10 Engaging Tips to Boost Meeting Participation

It’s Time for Meetings to Evolve


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Tags: CX, Data, Meetings, Customer Insights, sales

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