CX INSIGHTS

Stories, trends, announcements, and thought leadership for customer and workplace experience

Proximity Marketing w/ Beacons for Managing Customer Experience

Location and Bluetooth-based beacon marketing is a relatively new and fresh opportunity in the retail, enterprise, and business world. Often called proximity marketing,...


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Tags: Data, Features, Integrated Tech, Campus

The CXApp Feature Spotlight: Beacons

Make Way for Location-Aware Tech Innovation!


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Tags: Features, Integrated Tech, Tutorial, Location Services

Customer Experience 360 : See What’s Happening In Their World

There are 360° in a full circle. When you identify a point on a circle, you can determine the relative angle. Each time you increase/decrease 1° you’re creating a new...


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Tags: Blog, Data, Integrated Tech, Meetings, Customer Insights

To Beacon Or Not to Beacon? At Work, In the Office, At Events

We all know integrating existing and new technologies into your business development plan helps you stay current and relevant.


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Tags: Features, Infographic, Integrated Tech, Location Services

IoT and Me: A CX Approach to the Internet of Things

An Introduction to "Contextually-Aware" Tech


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Tags: Blog, Digitization, Innovation, Integrated Tech, Thought Leadership

Empowering Business Interactions with Connected Devices

Smart. Connected. Future. Preparing for a smart connected future where devices that talk to each before talking to you. 


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Tags: Infographic, Innovation, Integrated Tech

Go Ahead, Play Games!
January 17, 2017

Go Ahead, Play Games!

The Role of Gamification in the Business Environment


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Tags: Blog, Integrated Tech

Event Surveys: A Powerful Engagement Tool

Experiential marketing is one of the more recent—and more successful—means of marketing products and services to prospective customers. Experiential marketing is a...


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Tags: Blog, Events, Features, Integrated Tech

One App to Rule Them All: Managing the End-to-End Meeting Experience

It’s easy to think of a visit to an EBC as a series of interactions. Did the visitor receive a warm greeting upon arrival? Did they enjoy the first presentation; the...


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Tags: Blog, Innovation, Integrated Tech, Meetings

The Power of Polling Features for Events and Meetings

The Polls Are In, And You Win!


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Tags: Features, Integrated Tech, Meetings, Tutorial

The Digital Evolution of Events

A Changing Event Landscape


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Tags: Blog, Digitization, Events, Integrated Tech, Social

New Magic. Beaconing Technology and the Sleight of Hand

No this is not misdirection. I am not going to saw you in half. I have nothing up my sleeve.  Ok, so what’s the gimmick? Beacons.


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Tags: Features, Integrated Tech, Meetings, Tutorial, Location Services

Mobile Event Apps: A la Carte or Buffet?

A Breakout Session to Examine the Future of Mobile Event Management


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Tags: Blog, Digitization, Events, Integrated Tech

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