Perhaps one of the most significant B2B marketing challenges any team or brand faces is the act of integrating C-Suite executives and upper management.
Tags: Blog, Meetings, Mobility, Thought Leadership
In the EBC or during public events it’s important to know where your customers are, both physically and digitally. Physically, it’s about knowing their relative...
Tags: Blog, Features, Innovation, Meetings, Campus
Anytime is the perfect time to assess the current state of the modern customer experience journey and figure out what’s actually panned out and where we’re going in the...
Tags: Blog, CX, Data, Digitization, Thought Leadership, Trends
Designed to safeguard an individual’s data, the new GDPR (General Data Protection Regulation) policy has certainly made headlines... and hit your inboxes. In effect as...
Tags: Blog, Communities, Data, Digitization, Events, Meetings, Mobility,
It doesn’t matter what you provide for your customers, the supply must remain consistent or you won’t see repeat business, engagement, and support. Take Apple, for...
Tags: Blog, Communities, Content, CX, Mobility, Thought Leadership
Engagement is the core focus of any customer-centric business initiative. That’s true whether your focus is on mobile and modern platforms or traditional...
Tags: Blog, Communities, Content, Features, Mobility
The Evolution of the EBC Experience
Tags: Blog, Innovation, Integrated Tech, Meetings, Trends
Technology Advancements in the Executive Briefing Center
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At this year’s ABPM (Association of Briefing Program Managers) Spring Conference, the running theme is all about growth and broadening your horizons in the briefing...
Tags: Blog, Communities, Innovation, Integrated Tech, Meetings, Mobility
Wayfinding and Location Services Tech
Tags: Blog, Digitization, Innovation, Integrated Tech, Mobility
Off the cusp of our recent publication—if you haven’t already read part one, you can do so here — we’re moving on to talk about one of the most versatile and...
Tags: Blog, Digitization, Innovation, Mobility
The First Part of Our Mobile Engagement Campaign Series Explains Location Services
Tags: Blog, Digitization, Features, Innovation, Integrated Tech, Mobility
Deploy Mobile Notifications to Increase App Loyalty
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Bring personalized omni-channel experiences to your customer’s doorstep
Tags: Blog, Digitization, Meetings
The idea of a prosumer, or the prosumer effect has been around for a long time now. To ensure we’re on the same page, we’ll cover the basics real quick. A prosumer is a...
Tags: Blog, Content, CX, Digitization, Social, Thought Leadership
CX, EX and Business Strategy
Tags: Blog, CX, Digitization, Thought Leadership
The Power of Social Features for Staying Connected
Tags: Blog, Data, Digitization, Social, Thought Leadership
Since 2010, mobile-first web design and standards have taken hold and grown considerably year after year to be what they are today. At that time, Google’s CEO Eric...
Tags: Blog, Communities, Data, Digitization, Features, Integrated Tech
With each generation comes a remapping of the workplace or the modernization of business. Gen X’ers, for example, were known for their work ethic, fighting the good...
Tags: Blog, CX, Data, Digitization, Innovation, Integrated Tech, Social,
The New CX Trend
Tags: Blog, CX, Digitization, Innovation, Integrated Tech, Thought Leadership
Tags: Blog, CX, Digitization, Social, Thought Leadership
Mobile is the way. A complete digitization of your tools, platforms, and processes is absolutely necessary.
Tags: Blog, Communities, Digitization
Customer experience is crucial for a successful digital transformation, especially if the end goal is to improve and increase engagement. It’s no surprise that Avaya was...
Tags: Blog, Innovation, Customer Insights
You’re at work, trying to focus, when all of a sudden your office computer blares out an alert. Next, your phone vibrates, indicating that something new is waiting for...
Tags: Blog, Communities, Digitization, Employee Engagement
Pros and Cons of Mobile Technology
Tags: Blog, Communities, CX, Digitization, Thought Leadership
The Key to Delivering Modern Customer and Employee Experiences
Tags: Blog, Content, CX, Thought Leadership
Cross-functional teams and departments have the potential to maintain and boost company growth, provided they stay aligned with corporate goals and policies. Of course,...
Tags: Blog, CX, Thought Leadership
You’re new to a city or location for the first time, so there’s this looming and scary prospect that you might get lost. Maybe you’ll miss a meeting because you’re stuck...
Tags: Blog, Events, Features, Integrated Tech, Meetings
Transform Customer Experience with a Mobile Mindset
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The Future of Customer Experience
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On the surface, modern fitness trackers and related apps - like those that Fitbit offer - seem rather obvious. Marked as “smart” devices or wearable tech, they’re...
Tags: Blog, Digitization, Meetings, Thought Leadership
Welcome to the Age of Interactive, Location-Aware Tech
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And so, we come to our final chapter. When it comes to jump-starting a mobile-first customer experience journey, we’ve explored the concepts of internal communications...
Tags: Blog, CX, Features, Thought Leadership
So, at this point you’ve shared internal communications, designed an experiential launch party, increased cross-organizational awareness, and prepared yourself for a...
Tags: Blog, CX, Meetings, Thought Leadership
When introducing a new product or service it’s just as important that your own organization and team buy-in to the program as much as the customer, especially when it...
Tags: Blog, CX, Features, Meetings, Thought Leadership
Creating Connections With Customers
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