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Executive briefing centers are designed to bring together the right people, in the right room to propel the customer lifecycle forward at any stage..
Over the last decade, the role of the CMO has evolved considerably. Once a marketing-centric role that entailed stewardship of a brand, this job.
Corporate events and industry events are not going away… anytime soon. In the US, 1.9 million meetings occurred in 2016, with 251 million meeting.
It doesn’t matter what market you serve, customers from all walks of life demand a responsive, seamless digital experience and they want it as soon as.
Wow. We’re sure you realize it, but we’re already halfway through the year. It seems like only yesterday we were looking ahead at 2018, trying to.
What: Directors and event teams are responsible for building a living, breathing brand experience for customers, partners, employees and other.
Designed to safeguard an individual’s data, the new GDPR (General Data Protection Regulation) policy has certainly made headlines... and hit your inboxes..
To most, AOL Instant Messenger, is a fleeting memory, a thing of the past. However, it's important to note the lasting impact that the technology has.
As technology has become more advanced, with numerous new devices and platforms to choose from each year, so has our accessibility. As consumers, we.
The bottom line for any organization is ‘closing sales’. Traditionally sales teams and marketing groups tend to own the ‘sales’ process. However, now.
One of the growing trends in the modern business world is the widespread use of AI (artificial intelligence) and ML (machine learning) to improve.
What: Sales Directors and sales teams are involved in the start of every customer relationship. They are integral in sourcing, creating, and sustaining.
Some may say “what happens in Vegas, stays in Vegas,” but, sometimes, rules are meant to be broken. This is one of those times.
Starting a grassroots experiential engagement campaign can be a daunting task. But when you’ve got a mobile driver, steering the way through becomes a.
It’s time to accept the inevitable. Your customers now hold the power to make or break your business. Their expectations are increasing in proportion.
Off the cusp of our recent publication—if you haven’t already read part one, you can do so here — we’re moving on to talk about one of the most.
Today’s landscape is incredibly competitive and challenging for the average business. It is now more difficult than ever to succeed or make an impact.
What: Account Managers are responsible for maintaining customer relationships and managing customer expectations. Knowing account status, needs, and.
In general, notifications are handled differently across mobile platforms. But that doesn’t change the way we—as users—interact with them. It’s tough.
Executive Briefing Centers are traditionally stationed in the headquarters of a company or for global organizations across half a dozen primary.