Strengthen Your CX Program With Online Communities
Most organizations today are present on some type of social media platform. This is considered the norm; something your business must partake in, because competitors do.
Yet you shouldn't get too comfortable relegating social media tasks to the “ minor stuff to do while the caffeine kicks in” category. This attitude overlooks the way social plays into your overall customer experience strategy. Let’s take a fresh look at the impact of social tools from a customer engagement perspective: